Targeting Crop-Devastating Pests in a Whole New Way
Walking into the produce section of your neighborhood market, you’ll see customers doing some pretty strict quality control, giving every item a careful once-over before adding it to their baskets. We get to be choosy because most of the fruits and vegetables available to us are of great quality. We’re not looking for the one head of lettuce that looks good, but the best one among a whole display of worthy candidates. This ability to be choosy is a luxury enabled by farmers who are perhaps even more obsessed with quality than consumers. One of the biggest threats to that quality is destructive insects, which farmers must work constantly to control in defense of their harvests.
Up to 40% of potential food production is lost to pests each year.1 Sap-feeding insects can be particularly damaging, transmitting plant diseases, depositing honeydew that affects crop quality and leaves plants debilitated. These kinds of insects, such as aphids, are notoriously difficult to control. Infestations can quickly take root, ruining whole harvests. Farmers—and consumers—are left emptyhanded. Adding to the challenge, many sap-feeding insects have developed resistance to legacy pest control products, leaving farmers with fewer options to protect our food.
Isoclast™ active gives farmers an effective, more advanced option for pest control by targeting specific sap-feeding insects in a unique way, while reducing exposure to non-target organisms and the environment. Farmers can use less active ingredient and apply it less often. Since it breaks down quickly, Isoclast has a favorable environmental profile compared to alternatives.