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    Slight changes on the horizon for the TruChoice® offer in 2026-27

    The TruChoice® offer will roll out with minimal changes for the 2026-27 growing season to help growers continue to secure great savings on crop protection. 

    Growers can continue to lock in savings early with the TruChoice prepay offer as they make crop protection decisions. Growers can earn significant savings on Corteva Agriscience crop protection products by signing up for the TruChoice offer and funding a prepay account online or through a participating retailer.

    Benefits of participating include: 

    • Time savings at purchase by eliminating the wait for rebates.
    • Ease of tracking and managing rewards in one place online.
    • Selection of more than 100 leading crop protection products in the Corteva lineup. 

    With the 2025-26 growing season nearing an end, the deadline to add funds to a TruChoice prepay account for the year is Sept. 15, 2026. Growers must spend prepaid funds by Sept. 30, 2026, to take full advantage of their savings.  

    Looking ahead to next growing season, the TruChoice offer will continue to provide 10% upfront savings for qualified growers who fund a prepay account with a minimum of $5,000 cash by Feb. 26, 2027. Any amount of TruChoice prepay funds can be used toward participating Corteva crop protection products for immediate savings.

    One alteration to the TruChoice offer is that farmers will no longer be able to fund their TruChoice prepay account with a deferred payment loan through Corteva subsidiary PHI Financial Services, Incas they had in the past.

    Key dates and details for the 2026-27 growing season to keep in mind: 

    • Oct. 1, 2026: Launch of TruChoice online begins for retail registration and prepay collection.
    • Nov. 16, 2026: TruChoice online opens for retail transactions. 
    • Sept. 15, 2027: This is the deadline to add funds to a prepay account.
    • Sept. 30, 2027: This is the deadline to spend prepay funds before savings expire.

    Important reminders for participation in the TruChoice offer: 

    • Growers who purchase any quantity of qualifying products during the offer period and subsequently return products to retailers are not eligible for the incentives, nor will those products count toward the required minimum amounts.
    • Growers must use products purchased through the TruChoice offer on their own and/or rented fields. Corteva has the option to suspend or terminate a grower’s participation in the TruChoice offer if a grower resells products purchased under the TruChoice offer.
    • Retailers must meet reporting requirements — Report EDI, Ending Inventory and Grower Point of Sale (GPOS) — to participate in the TruChoice offer each year.
    • Participation in this program is subject to any terms, conditions and procedures that Corteva may, at its discretion, change from time to time.
    • Participation by growers in this program is voluntary and is not required to purchase Corteva products.

    Growers who are interested in participating in the TruChoice offer can sign a Grower Prepay Agreement electronically with their authorized participating Corteva crop protection retailer. To fund your account or see a full list of participating products, visit TruChoice.Corteva.us.